After being accepted into an affiliate program, marketers receive a unique URL that includes their affiliate ID. They share that unique URL with their subscribers, site visitors, and social networks via text links or ads. When someone clicks on that link, affiliate software records that click and any resulting product sales in the affiliate’s account. When commissions reach a pre-determined threshold, the affiliate is paid.
The affiliate marketing industry is growing steadily. An independent survey commissioned by Rakuten Affiliate Network found that affiliate marketing is set to reach $6.8 billion by 2020. Ninety percent of advertisers included in the survey said that affiliate programs were important or very important to their overall marketing strategy, with the majority of publishers reporting that affiliate partnerships drove more than 20% of annual revenue.
I've heard stories of different marketers who have had their Amazon Associates accounts banned because of violating terms of service. While I've done my best to ensure this guide is up to date and all of my tips are in compliance with their latest requirements for the Amazon affiliate program, here are a couple of excellent articles to check out that help clear up some of the mistakes people make (sometimes unknowingly) that result in a banned account:
The link building was a critical step. It was time consuming. I followed the standard plan you see in several other blogs (like Niche Pursuits) with tiered linking structures. In general, you could categorize the links as social profiles, web 2.0 free blogs, and article directories. I also purchased a few fiverr gigs to point to the first tier of links, not the niche site (the money site).
Affiliate marketing overlaps with other Internet marketing methods to some degree, because affiliates often use regular advertising methods. Those methods include organic search engine optimization (SEO), paid search engine marketing (PPC – Pay Per Click), e-mail marketing, content marketing, and (in some sense) display advertising. On the other hand, affiliates sometimes use less orthodox techniques, such as publishing reviews of products or services offered by a partner.